ISO 9001 · IATF 16949 certified Exporting to 62 countries 17 years in retroreflective materials
+86 574 6388 2100 sales@novareflect.com
English Españolsoon Portuguêssoon Русскийsoon العربيةsoon
English only today — 4 more in translation
Home/About

Seventeen years coating one badly-behaved material.

Reflective film is a stack of layers that all want to move at different rates when the temperature changes. Everything below is about keeping that stack stable between the first container and the tenth.

Est. 20092 plants12.6 M m² / yr
Who we are

Two plants, fifty-one kilometres apart.

Ningbo does the optics. Jiaxing does the adhesive, the lamination and the finishing. Splitting them was not a strategy decision — the embossing line would not fit through the door of the old building — but it turned out to be the reason we can change an adhesive without stopping the coating line.

Both plants under one quality system, one batch-number scheme, one COA format.
Master rolls slit in-house: 1,650 mm down to 50 mm, tolerance ±0.5 mm.
Every coating run keeps a 36-month retained sample, indexed by lot number.
166 staff, of whom 23 are engineers and 9 work only on compliance and testing.
Coating line at the Ningbo plant
Line 2, Ningbo. The unwind stand on the left takes 1,650 mm master rolls at 40 m/min.
Capacity

What the ovens can actually dry.

Five lines, one batch-number scheme. Nameplate figures below are annual, based on 320 operating days and three shifts.

Nameplate capacity, 2026. Sheeting capacity of 12.6 M m² is L1 + L2 only; L3 adhesive coating serves all product families.
LineSiteProcessWidthCapacityWhat it makes
L1Ningbo · BeilunGlass-bead coating (drying oven)1.35 m4.2 M m²Type I / II, licence plate film
L2Ningbo · BeilunMicroprism embossing + UV cure1.65 m8.4 M m²Type IV / VIII / XI, print media
L3JiaxingAdhesive coating (solvent & hot-melt)1.65 m14.6 M m²All sheeting, tape and fabric
L4JiaxingPhotoluminescent coating + lamination1.25 m2.3 M m²PL film, exit signs, path marking
L5JiaxingTwo-side simultaneous coating 20261.65 m+3.0 M m²High-volume Type IV export
Why capacity is quoted this way Coating capacity and converted capacity are different numbers, and suppliers routinely mix them. 12.6 M m² is what the ovens can dry. After slitting losses and off-cut, sellable output runs at 88–91% of that. We quote the nameplate figure and the yield separately so a buyer can do the arithmetic.
Laboratory

Eight instruments, and the failure each one predicts.

The lab exists to catch the failures that appear in year three. If a test cannot be tied to a field failure, we do not run it as routine.

InstrumentMethodWhat it actually catches
RetroreflectometerASTM E810 · 0.2° / 0.33° / 1.0° observationAny RA deviation above 8% from the approved sample
SpectrophotometerASTM E1349 / E308, D65 10°Colour outside the colour box — the usual reason a sign looks ‘off’ next to the old one
Xenon-arc weatheringASTM G155, 2,000 hYellowing and micro-cracking that show up in year three, not year one
Temperature / humidity65 °C at 95% RH, 1,000 hAdhesive that loses initial tack after a container crossing the equator
180° peelASTM D903Winter de-lamination on cold-applied film
Salt sprayASTM B117, 500 hCorrosion at the edge of aluminium-backed product
ImpactASTM D2794, 2 kg · 1 mFilm that survives the roll but not the sign shop
Low-temperature bend−30 °C, 10 mm mandrelCracking when applied in a Nordic or Canadian winter

36 months

Retained sample per coating run, stored at 23 °C / 50% RH and indexed by lot number.

1,240lots retained

AQL 1.0

Sampling to ISO 2859-1, general inspection level II. Rejected lots are not re-graded and sold cheap.

0.4%claim rate

COA per shipment

RA readings for that run, adhesion result, lot number and slit width — on paper inside the container.

100%shipments covered
History

How the capability was built, in the order it was needed.

Each step below was forced by a customer asking for something we could not yet make.

Company record. Dates are the month the capability went live, not the month it was announced.
YearMilestone
2009Ningbo Beilun. One glass-bead coating line, four domestic customers, and a hand-built tension rig that is still in the corner of the workshop.
2013First in-house nickel microprism tool. ECE 104R approval for the conspicuity range — the first certificate that let us quote outside China.
2016Jiaxing plant opens. Coating width goes from 1.35 m to 1.65 m, which is what made 1.22 m and 1.52 m master rolls economical.
2018ASTM D4956 Type IV verified by a third-party laboratory at 0.2° / −4°. Same film, measured in two geometries, finally with numbers we could put in a tender.
2020Digital-printable sheeting with an inline primer. Before this we were selling film that customers could not print on reliably — a decade-long gap in the Chinese supply base.
2022Photoluminescent line commissioned. UL 924 listing for exit signs, ASTM E2072/E2073 testing for path marking.
202412.6 M m² of sheeting capacity across two plants. 62 markets, of which 19 are repeat-tender markets with an annual framework.
2026Simultaneous two-side coating line under construction in Jiaxing. Target: +3.0 M m² and a 48-hour changeover instead of five days.
Quality system

Certificates are the floor, not the pitch.

Every reflective supplier has ISO 9001 on the wall. What separates them is what happens after a complaint: whether the retained sample from that lot still exists, whether the coating log can be pulled, and whether anyone can tell you which oven zone drifted.

Batch traceability Lot number → coating run → oven log → adhesive batch → slitting record → container number. A claim can be traced to a two-hour window on a specific line. In practice this is what shortens a dispute from six weeks to four days.
ISO 9001:2015
Quality
ISO 14001:2015
Environment
IATF 16949
Automotive
ISO 45001
Safety
UL 924
Exit signs
ECE 104R
Conspicuity
DOT-C2
Self-certified
CE · EN 12899-1
Notified body 1922

Tell us the standard. We'll tell you the grade.

Send your project specification, target standard and annual volume. An application engineer replies within one business day with a grade recommendation and a price band.

Talk to an engineer WhatsApp · replies in 2h (GMT+8) Email our engineers